EmpathyLab Founders

EmpathyLab Founders

Twitter @MirandaMcK
Email     miranda@empathylab.uk

Miranda McKearney 

Miranda is a social justice entrepreneur who has spent 35 years turning kitchen table ideas into nationwide campaigns, culminating in founding The Reading Agency, a national charity, in 2002. The charity’s Summer Reading Challenge now involves 800,000 children every year.
Having “retired” to go trekking, she became fascinated by the building body of research showing that reading builds empathy. This has led to her founding EmpathyLab. 


Twitter @craig_s_hill
Email     craig@empathylab.uk

Craig Hill

Craig has 20 years experience developing pioneering digital agencies, specialising in the the children, teens and family audiences. In that time he has helped guide leading brands and charities on their digital strategies including The Walt Disney Company, Comic Relief, Unilever and the BBC. He is a School Governor, and has a particular passion for the role stories play in children’s development and innovations in how families embrace stories.

Twitter @sarahmears10
Email     sarah@empathylab.uk

 Sarah Mears

Sarah Mears is Essex County Council’s Library Services Manager. She is a member of the Society of Chief Librarians’ National Executive, and was recently Chair of ASCEL (The Association of Senior Children’s and Education Librarians).
Her work in children’s libraries has long convinced her of the power of stories to change children’s lives.Her rich experience (nationally and locally) of innovating to engage reluctant readers is vital to our work.

Twitter @scotty_caroline
Email     scotty@empathylab.uk

 Caroline Scott

Caroline Scott has 38 years’ teaching experience, latterly as an Assistant Head with responsibility for inclusion and behaviour. She now tutors in a Pupil Referral Unit, working to inspire disadvantaged/special educational needs pupils. 
Caroline has a continuing and passionate belief in the next generation and the importance of their capacity to communicate effectively. 

Twitter @ruthharrison57
Email     ruth@empathylab.uk

 Ruth Harrison

Ruth is Director of Spread the Word, a charity and the writer development agency for London.
She is passionate about finding creative ways to open up access to culture and literature. She has 25 years experience of working in the not-for-profit cultural sector, and a particular expertise in literature, reading and digital. Her work at The Reading Agency involved creative and digital strategy and at Cause4 strategic reviews and fundraising activities.
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